‘On Writing Well’ by William Zinsser
Zinsser has been in the writing business a loooong time (nearly 70 years, in fact). He’s taught classes and workshops, worked as a journalist, and authored nearly 20 books on a variety of topics. When he gives writing advice it’s best to listen up, and On Writing Well is chock-full of that advice.
Where The Elements of Style comes across as dry and stuffy, On Writing Well is warm and inviting. Sure, Zinsser provides some concrete rules to abide by, but he also admits that it’s okay for an experienced writer to break those rules sometimes.