The ōlloclip was all the rage amongst our group at Macworld. They had a booth on the Expo floor and were completely sold out before lunch on the third day. I picked one up and have really be loving it. The macro and wide angle lenses are just great and make a the already stellar camera in the iPhone 4S that much better. What’s nice about the ōlloclip is that it doesn’t require a case. And since I prefer my iPhone to be sans-case this little 3-in-1 lens kit is ideal and it easily fits into your pants pocket or bag.