Marissa Mayer and the Fight to Save Yahoo!
The history of Yahoo! is quite an interesting story. From its humble beginnings as “Jerry and David’s Guide to the World Wide Web” to the company that owns Flickr and Tumblr, it has changed pretty dramatically since it was started by Jerry Yang and David Filo in 1995. It started as a web portal, but it has evolved into much more. Marissa Mayer and the Fight to Save Yahoo! is a new book that looks at how Yahoo! got in the shape it’s in, Marissa Mayer’s controversial rise at Google, and her attempts to revive one of the original internet giants.
I’m about half way though this book, and I am really enjoying it so far. I’ve learned a lot about the early days of Yahoo! that I didn’t know about. Fun fact: they had a deal on the table to buy eBay, but it fell apart because a Yahoo! executive wanted eBay’s CEO to report to him instead of someone else.
Get it on Amazon for $12.74.